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Yanik Silver
A well respected marketing consultant and copywriter, Yanik Silver specializes in selling tools to marketers. Before Silver got into the direct marketing business, he sold medical equipment as a teenager.
Silver had a great reputation in the marketing arena and in my opinion he is also one of the most credible and honest marketers online. I liked every product I bought from him and I think that his prices are fair. Silver also provides great customer service unlike many other programs. He even takes an extra step by answering emails himself in a timely manner and is very polite, something that is unheard of in the industry.
Silver did not just appear overnight with riveting success. In fact, he was already a well received copywriter before he made it on the internet arena. He is known for running several successful marketing campaigns when he was selling medical products offline.
Attributable to his copywriting expertise, Silver decided to create his now famous product named “Instant Sales Letters.” This product has ready made templates of killer sales letters. All you have to do was fill in the blanks i.e. product name and contact info type stuff, and boom… instant sales letter.
Silver is the one who created the popular Instant Sales Letters site. His templates are great for beginners, and while his material may have been great in the earlier days, I would digress from using his materials now. While they were considered effective, the proliferation of his content may lead to diminishing returns over an originally well crafted letter.
Silver wrote several books including: Days To Online Profits VIDEO Enhanced Tutorial eBook, Instant Sales Letters, Surefire Sales Letter Secrets, 21 Mind Motivators: Psychological Tactics to Capture More Profits, 33 Days To Online Profits, The Ultimate Sales Letter Toolbox, Instant Internet Profits, Million Dollar Emails and 33 Autoresponder Magic. Note that “21 Mind-Motivators was created by Silver and Alex Mandossian, and sold by Armand Morin.
Silver even created a publication to help doctors, but I'm not sure what kind of content was in it.
As you might have guessed, I highly recommend Silver and his teachings. His marketing advice is right on the money, but I’m just not a follower in his automatic sales letter maker. On my personal book shelf is a book that taught me the art of writing sales letters, and I get stronger responses from I learned from that book than what I used in Silver’s Instant Sales Letter system.
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