Rob Benwell is the author of a book, “Blogging to the Bank”, which is centered on blogging methods that generate good search engine positions. Blogs have to be pinged by search engines, and thus they appear very quickly on search engines. Rob also incorporates Adsense into his program in a kind of “blog and ping” method. This has made a lot of people a lot of money in the last few years.

The bad news for Benwell is that both Google and Yahoo are aware of this method and people have already been classifying this tactic as “blog spam”. It also appears to be getting less and less effective. Everything Rob talks about may not be false, but it is almost obsolete. Plus, with all the online gurus selling the “blog and ping” technique, the market saturation will prevent most people from making any money with it.

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While Rob Benwell does provide a decent tutorial for the system, I can’t recommend him because his technique is virtually a thing of the past.