Now where do I start with Mr. Bruce Berman?

He once aired this radio (and TV) commercial that blew my mind when I first heard it (saw the TV commercial too..cheesy to say the least). Maybe he had a top-notch research and development staff that helped him with the idea of a commercial that certainly made many people drop their jaw in disbelief, and maybe it even worked like a charm to bring in new customers.

But let me back up for a minute...

Have you ever walked into a used car dealership or some other retail outlet where you were confronted by one of those stereotypical sleazy sales personality types that just give you the creeps? If you get where I'm coming from, then that is what set the table for those radio commercials that used to pop up on so many radio stations, including Sirius XM, where they used to be played quite often.

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Basically, the commercial portrayed a boss yelling at his employee about how pathetic he was for not owning his own business, and that he should get Bruce Berman's course, blah..blah..blah. The manner in which it was presented was clearly an insult to the intelligence of the average consumer, but it definitely got your attention.

Bruce Berman then came on to give you instructions to call or visit his website to get a FREE copy of his book. Hey if it's FREE, why not take him up on it, right?

To make a long story short, a countless number of complaints ensued by those charged $99.00 when all they ordered was his FREE book....that's because the fine print (which almost nobody reads, or listens to) said they'd be charged after a month and would be sent a bunch of CD's, content, etc., which in my opinion, consisted of rehashed, recycled information worth little value. I believe these types of sales tactics are deplorable, so be very careful if you're considering his "free" book, which is still for sale to this day, but with a "disclaimer".

The bottom line is Bruce Berman has no doubt made money selling his system, but we strongly recommend not doing business with him and all other companies that employ these below-the-belt, fine-print sales tactics.